The search giant Google reports a rise in first-time users of travel agents

1 min read

As travel comes back, and as rules are simplified more people are starting to think about their next trip away. Travel consultants across the industry are seeing more first-time users seeking advice compared to the pre-pandemic period and looking for personalised service. 

As opposed to going online with ‘do it yourself’ style, the market and consumer behaviour is changing. This is a great time to be an at-home travel agent. 

“More than 80% of travel agents are hearing from travellers who have never used one before, according to data from Google.The search giant also reported 59% of travellers want to use a travel agent to help plan and customise their next trip and 76% of advisors are seeing an increase in customers compared with pre-pandemic levels.” – Travel weekly

Discover the reasons why people book with travel agents here.

If you’re ready to take the next step, simply book a call-back request here, once you’ve watched the video tour here.

Jenny Farenden

Jenny Farenden

Head of The Travel Franchise

Jenny has spent the better part of two decades helping franchise businesses grow – not just in numbers, but in reputation, reach, and meaning. She joined The Travel Franchise in 2022 and has been central to its transformation into the most recognised and awarded travel franchise in the UK.

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