In the media: TRAVEL WEEKLY
Not Just Travel has launched a series of social media videos at its conference to assist homeworkers in the upcoming peaks period.
The one-minute videos can be posted on travel consultants’ social media platforms and highlights the benefit to holidaymakers of booking with Not Just Travel.
Steve Witt, co-founder of Not Just Travel, said: “The aim of the video is to convey to potential holidaymakers why booking with Not Just Travel is the stress-free option, giving them more choice and better value.”
The first video in the series was launched at the group’s conference in Windsor on Sunday. The company says it plans to release more videos throughout 2020.
Witt added: “We know that once people try us, they love us. But how do our consultants explain to potential customers what they do if the customer has never used us before?
“Even more, how do we introduce our service to people who don’t know they even want it – let alone need it? This video does that for them in a fun, friendly, informative and simple way.”
In the media: TTG
The minute-long film was premiered at the homeworking franchise’s annual conference on 1 December in Windsor, with members encouraged to post it on their social platforms, WhatsApp contacts and personal websites.
Not Just Travel said it aims to produce more videos for members covering different demographics of potential customers.
The first video of the series sees a stressed-out customer surrounded by brochures and quotes and checking online reviews on various devices. A Not Just Travel consultant then appears and all the client’s problems disappear.
Not Just Travel co-founder Paul Harrison said the video was a “”fun, friendly, informative and simple way” to introduce customers to the brand and the skills members could offer.
“We’ve seen video become one of the most powerful means of engaging customers online over the past 12 months – we cannot ignore this trend,” he said.
“The aim of the video is to convey to potential holidaymakers why booking with Not Just Travel is the stress-free option, giving them more choice and better value.”